{"id":105,"date":"2019-05-21T23:17:34","date_gmt":"2019-05-21T23:17:34","guid":{"rendered":"https:\/\/www.optware.com\/?page_id=105"},"modified":"2019-05-30T01:25:07","modified_gmt":"2019-05-30T01:25:07","slug":"profit-optimization","status":"publish","type":"page","link":"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/","title":{"rendered":"Profit Optimization"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"105\" class=\"elementor elementor-105\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2aa5287 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2aa5287\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-e9f35ba\" data-id=\"e9f35ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afa430f elementor-widget elementor-widget-text-editor\" data-id=\"afa430f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Profit Optimization modeling is a powerful tool for optimizing the deployment of resources in the forest products industry. \u00a0Many companies face complex decision environments coordinating sourcing of logs, manufacturing resources and market. \u00a0Managers must consider profit-sensitive questions related to efficiencies and costs. \u00a0Literally thousands of variables are in play within this business environment.<\/p><p>Progressive companies understand that a comprehensive modeling tool will allow a business to make much better decisions than simply cranking options through a spreadsheet. \u00a0The Optware System is designed to maximize profit subject to the business constraints, process flows, revenues and costs. \u00a0The central technology that drives the system is a powerful linear-programming-based optimizer.<\/p><p>Profit Optimization technology allows companies to treat dispersed operations as a single entity and to capture synergies across the business unit. \u00a0The tool provides our clients with much greater insight about their businesses and the impact of product mix and log sourcing on operations. \u00a0The results lead to an improved planning process and higher profits!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feb0515 elementor-widget elementor-widget-heading\" data-id=\"feb0515\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Learn More about Profit Optimization<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf72c27 elementor-widget elementor-widget-accordion\" data-id=\"cf72c27\" data-element_type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2171\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2171\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-closed fa fa-plus\"><\/i>\n\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-opened fa fa-minus\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Optimization Concepts<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-2171\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2171\"><p>The term \u201cOptimize\u201d is used often in the current business vocabulary. \u00a0Optware Solutions uses the term \u201cOptimize\u201d specifically in reference to finding the best possible solution to a business question.\u00a0 \u201cBest\u201d, in this context, is the solution that leads to maximum profit or minimum cost. \u00a0We have developed a collection of modules to help managers proactively plan and schedule business activities. \u00a0Managers use our software like a compass to plot the course to maximum profit.<\/p><p>Optware software modules facilitate modeling of the forest industry business environment. \u00a0The scope can range from harvest planning, log allocation, manufacturing, market or a subset thereof such as transportation. \u00a0Our systems can be adapted to meet your specific needs. \u00a0Please review our\u00a0<a href=\"\/industry-applications\/\">Industry Applications<\/a>\u00a0to gain a better understanding of how our services are used.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2172\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2172\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-closed fa fa-plus\"><\/i>\n\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-opened fa fa-minus\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Optimization Process<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-2172\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2172\"><p>Optware Solutions models your business by breaking it down into fundamental processes such as harvest, procurement, manufacturing processes, and markets. \u00a0We then create a mathematical model that represents the activities that take place in each process. \u00a0An appropriate data structure is created within the Optware System\u2019s relational database to support the model. \u00a0User interfaces are integrated with the database to provide an easy-to-use tool. \u00a0In many cases, the Optware System is integrated with other client information systems such as: \u00a0transportation systems, order management systems, inventory systems, ERP systems and the like.<\/p><p>The Optware System uses dynamically-linked optimizers to solve the modeled business scenario. \u00a0Once the model is validated, it can be used for decision-making. \u00a0Optware Solutions uses Microsoft Office\u2122 to present results to the users. \u00a0Users are also able to use ad hoc analytical tools to query System results.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2173\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2173\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-closed fa fa-plus\"><\/i>\n\t\t\t\t\t\t\t\t<i class=\"elementor-accordion-icon-opened fa fa-minus\"><\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Benefits<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-2173\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2173\">\nThere are many possible benefits associated with using Optware Technology. \u00a0Actual benefits vary depending on the scope and complexity of your application. \u00a0Following is a list:\n<ul>\n \t<li>Reduced fiber costs<\/li>\n \t<li>Reduced transportation costs<\/li>\n \t<li>Improved truck utilization<\/li>\n \t<li>Improved machine utilization<\/li>\n \t<li>Improved recovery<\/li>\n \t<li>Improved product mix<\/li>\n \t<li>Reduced inventories<\/li>\n \t<li>Reduced manufacturing costs<\/li>\n \t<li>Reduced overtime<\/li>\n \t<li>Improved customer service<\/li>\n \t<li>Improved profits<\/li>\n<\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-fa26ed9\" data-id=\"fa26ed9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04161f0 elementor-widget elementor-widget-image\" data-id=\"04161f0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"309\" src=\"http:\/\/www.optware.com\/wp-content\/uploads\/2019\/05\/profits.jpg\" class=\"attachment-large size-large wp-image-262\" alt=\"\" srcset=\"http:\/\/www.optware.com\/wp-content\/uploads\/2019\/05\/profits.jpg 400w, http:\/\/www.optware.com\/wp-content\/uploads\/2019\/05\/profits-300x232.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72853d0 elementor-position-left elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"72853d0\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"mailto:info@optware.com\" target=\"_blank\" class=\"elementor-icon elementor-animation-\" tabindex=\"-1\">\n\t\t\t\t<i class=\"fa fa-phone-square\" aria-hidden=\"true\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"mailto:info@optware.com\" target=\"_blank\" >\n\t\t\t\t\t\tContact Optware today to schedule a consultation\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t503-645-2390 |\u00a0info@optware.com\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffd328a elementor-testimonial--layout-image_left elementor-testimonial--skin-default elementor-testimonial--align-center elementor-arrows-yes elementor-pagination-type-bullets elementor-widget elementor-widget-testimonial-carousel\" data-id=\"ffd328a\" data-element_type=\"widget\" data-settings=\"{&quot;slides_per_view&quot;:&quot;1&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t<div class=\"elementor-main-swiper swiper-container\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\u201cWe documented wood cost savings of just under $1,000,000 in the first year of using the software.\u201d\t\t\t\t\t<\/div>\n\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Richard Dutchak<\/span><span class=\"elementor-testimonial__title\">Engineering Manager, Loewen<\/span><\/cite>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\u201cWe saved 1.5-2% of total fiber costs in transportation savings alone using Optware.\u201d\t\t\t\t\t<\/div>\n\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Michael McCollum<\/span><span class=\"elementor-testimonial__title\">President Procurement, Georgia-Pacific Corporation<\/span><\/cite>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wordpress-253005-856793.cloudwaysapps.com\/wp-content\/plugins\/elementor\/assets\/images\/placeholder.png\" alt=\"Michael McCollum\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\u201cWe picked up well over 35% savings in our manufacturing costs in a one year period.\u201d\t\t\t\t\t<\/div>\n\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Steve Killgore<\/span><span class=\"elementor-testimonial__title\">Vice President Solid Wood, Roseburg Forest Products<\/span><\/cite>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wordpress-253005-856793.cloudwaysapps.com\/wp-content\/plugins\/elementor\/assets\/images\/placeholder.png\" alt=\"Steve Killgore\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\u201cOptimization allowed us to substantially improve our paper machine utilization across the Division\u201d\t\t\t\t\t<\/div>\n\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Rosie Steenson<\/span><span class=\"elementor-testimonial__title\">Manager, Containerboard Division, Weyerhaeuser Company<\/span><\/cite>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wordpress-253005-856793.cloudwaysapps.com\/wp-content\/plugins\/elementor\/assets\/images\/placeholder.png\" alt=\"Rosie Steenson\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Previous<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Next<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Profit Optimization modeling is a powerful tool for optimizing the deployment of resources in the forest products industry. &nbsp;Many companies face complex decision environments coordinating sourcing of logs, manufacturing resources and market. &nbsp;Managers must consider profit-sensitive questions related to efficiencies and costs. &nbsp;Literally thousands of variables are in play within this business environment. Progressive companies [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":24,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Profit Optimization | Optware<\/title>\n<meta name=\"description\" content=\"Profit optimization modeling is a powerful tool for optimizing the deployment of resources in the forest products industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Profit Optimization | Optware\" \/>\n<meta property=\"og:description\" content=\"Profit optimization modeling is a powerful tool for optimizing the deployment of resources in the forest products industry.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/\" \/>\n<meta property=\"og:site_name\" content=\"Optware\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-30T01:25:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.optware.com\/wp-content\/uploads\/2019\/05\/profits.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/\",\"url\":\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/\",\"name\":\"Profit Optimization | Optware\",\"isPartOf\":{\"@id\":\"http:\/\/www.optware.com\/#website\"},\"datePublished\":\"2019-05-21T23:17:34+00:00\",\"dateModified\":\"2019-05-30T01:25:07+00:00\",\"description\":\"Profit optimization modeling is a powerful tool for optimizing the deployment of resources in the forest products industry.\",\"breadcrumb\":{\"@id\":\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/www.optware.com\/services-solutions\/profit-optimization\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\/\/www.optware.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Services &#038; 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